Take Away Their Guns by James Q. Wilson Essay Example | Topics and Well Written Essays - 750 words

Remove Their Guns by James Q. Wilson - Essay Example Wilson has figured out how to leave a vacant spot by having a backhanded message rather than an immediate one. This urges perusers to peruse the whole exposition so as to discover what the creator is going over. Wilson affirms that each watch official ought to be given arrangements of individuals on parole or probation with the goal that they cause visit checks to learn that they are not conveying a weapon. I agree 100% with the creator on that issue. I have a solid conviction that giving the rundown to cops is a decent advance towards giving wellbeing to individuals in the general public. Furthermore, it might lessen the crime percentage. Wilson has likewise recommended that the administration and researchers should work inseparably so as to think of amazing metal identifiers that may help cops in identifying firearms, even those covered up in pockets of lawbreakers. The underemployed gadgets engineers and atomic physicists of the post-cold war period have the limits of structuring better firearm identifiers (Wilson). In any case, the creator neglected to address another issue that could be utilized to limit wrongdoings in the general public. The writer neglected to make reference to all through the whole paper that the intellectual ability of firearm proprietors ought to be tried. A few people in the general public isn't intellectually fit to claim a firearm. These people will in general posture dangers to themselves and those living around them (Wilson). Thusly, the administration needs to set up a framework that will test the owners’ mental outlook. People who bomb the test ought not be permitted to claim guns for the remainder of their lives. This is on the grounds that a few people have bigot and criminal propensities that may lead them to carry out wrongdoing with their own weapon. A few people may bomb the tests because of despondencies or other psychological sickness. These may lead them to self-destructive inclinations and force them to carry out violations. Thus, in the wake of ca rrying out these violations these people may run

History of economics summary of obama's speech Essay

History of financial aspects outline of obama's discourse - Essay Example The nation kept up its figure by beating at the moon, however here has come up new difficulties with shifting troubles to test ‘whether this country would endure’ (recollect Lincoln’s Gettysburg Address). As Craighill reports in Washington Post, 84 percent of discourse watchers reacted emphatically to Obama’s discourse. As to speculation strategy, Obama said that he would propose another venture spending which focuses on developments in clean vitality advances and overwhelming dependence on atomic force so as to address the difficulty of surpassing reliance on non-renewable energy source (McGreal). The most potential part of Indian just as Chinese model of venture he finds is their certified worry in instruction particularly in math and science. â€Å"Over the following ten years, about portion of every single new position will require instruction that goes past a secondary school degree† he reminded. He additionally reminds the Republicans who are s uspicious about colossal speculations that â€Å"cutting the shortfall by gutting our interest in instruction and advancement resembles helping an over-burden plane by expelling its engine†. Obama proposed to guarantee the Republican help as he said they were right now to decide ‘if government’s development is left unchecked and unchallenged’.

Transcripts and Test Scores COLUMBIA UNIVERSITY - SIPA Admissions Blog

Transcripts and Test Scores COLUMBIA UNIVERSITY - SIPA Admissions Blog We have started to get some emails about receipt of official transcripts and test scores so let me provide a bit of guidance.   We receive some test reports electronically and others via mail.   The vast majority are sent to us as electronic files and they are downloaded into a centralized Columbia University computer system.   We then have to sync that system with our admission software.   As you know, applicants self report test scores on the admission application and these are the scores we use for the review not the official reports. The process of getting official test scores into our system can take some time and we are still busy wrapping up the admission review process, managing the message board, preparing for Admitted Student Day, and responding to a flurry of emails on a variety of topics.   If you choose to enroll at SIPA we will need to confirm receipt of official test scores by June 15 so we have plenty of time.   We really do not actively start to undertake this process until after the date to pay a deposit passes (May 3rd). I will provide some updates on the process in the near future and for now, if you feel you have submitted your official test scores and/or transcripts, we would just ask for your patience while we work on integrating this information into our system. The process of submitting official transcripts is straightforward.   If you submitted official transcripts with your admission application rest assured we will be tracking them as official.   If you uploaded unofficial copies of your transcripts to our application Web site, then you will need to send official transcripts to our office by June 15th.   The address to send them to is: Columbia SIPA Office of Admissions and Financial Aid 420 West 118th Street Room 408 International Affairs Building New York, NY 10027 Thanks again for your patience and if you asked that your test scores be reported to SIPA they are likely loaded into our campus mainframe, waiting patiently for us to sync them with our system.

Oedipus, The Everyday Man - 1410 Words

1) Oedipus represents an â€Å"everyday man† because he is like any other person who is wise but also foolish. Oedipus has a strong sense of hubris as well as pathos which like many people guides his motivations and experiences. Throughout all the trips he takes to all these various places he has been accepted as a king but has had people turn their backs on him. â€Å"Ahhhhhhh! What an unbearable pall of darkness! How secretly, how wildly you fell upon me! How swiftly the wind carried you about me! How this wound of memory hurts both the mind and the flesh! Ahhhhhhh!† (Oedipus, 43). I chose this quote because you can compare how he began this whole journey thinking he was going to bring the murder and do justice to Thebes but in the end him being the murder shows how he had too much pride in himself and was too foolish to see that he could have been the murder this whole time. 2) Some qualities that the people of Thebes think Oedipus attributes are; a savior, and ge nerous. â€Å"Come then our Lord and King! Come, first among the mortals! Make our Thebes live again! Remember: This city calls you â€Å"savior† because of your past act of generosity† (Priest, 6). I chose this quote because from the words you can gather that because they praise Oedipus because he has been kind enough to them before and helped them with their problems therefore seeing him as a savior who they can come to whenever they need saving from something. 3) The chorus makes the relationship that humans are directlyShow MoreRelatedParallels of Fate in Crash and Oedipus the King Essay1046 Words   |  5 Pagesfate is merely coincidence. The debate whether fate is apart of our everyday lives have been going on since the ancient greeks to today. The movie Crash parallels to the play, Oedipus the King, in that both of the characters experience some form of fate in their lives. Henceforth, this essay will discuss the medias portrayal of fate and how it is indeed, a part of our everyday lives. In the novel, Oedipus The King, Oedipus father, Laius, met with the Oracle of Delphi who foretells himRead MoreCharacter Analysis : OedipusHamartias1201 Words   |  5 PagesOedipus’ Hamartias As people, we try to understand each others’ hardships, but the extent to which we do, depends on the type of hardship that occurs. Take these two scenarios. Suppose it’s your best friend’s surprise birthday. You walk out the office, hop in your car, but immediately after turning the ignition, your car dies. Luckily, a co-worker lets you borrow their bike, but the five mile ride to the party is harrowing--explosions of thunder startle you, pouring rain assaults your back, andRead MoreThe Vindication Of Oedipus The King Essay1547 Words   |  7 PagesThe Vindication of Oedipus Rex In the midst of a rife plague, Athens held their annual Dionysia festival. The festival was comprised of a collocation of dramatic performances honoring the Greek god Dionysus. During the festival in 429 BC a local playwright named Sophocles entered the festivities with his presentation of the tragedy Oedipus Rex. Oedipus the King by Sophocles introduces a city, much like Athens, that is being threatened by a troublesome plague, much like Athens, and whose people areRead MoreThe Kite Runner And Oedipus King Analysis1351 Words   |  6 Pagessky â€Å"Who am I?† This has become the essential question asked in each literary work The Kite Runner and Oedipus Rex. Striving to find who they are the characters, Oedipus and Amir, try to figure out what they have become through their separate journeys. Most of their conclusions rely on the fact that both characters continue to look back into their past. The constant theme in both the novel and the tragedy is continuously looking into the past. Both characters constantly look at the past in ways suchRead MoreThe Downfall Of Sophocles Oedipus The King815 Words   |  4 Pages The Downfall of Oedipus In Sophocles Oedipus the King, the topics of fate and free will are exceptionally solid all through the play and. Both focuses could be contended to extraordinary impact. In old Greece, fate was thought to be a simple piece of everyday life. Each part of life depended and was based upon fate. It is nature conviction to accept that humankind does in reality have Free will and every individual can choose the result of his or her life. All Oedipus actions are givenRead MoreOedipus Rex Is A Greek Tragedy Written By Sophocles1177 Words   |  5 PagesOedipus Rex is a Greek tragedy written by Sophocles. Sophocles, through writing this work along with Antigone and Oedipus at Colonus, became a legendary tragedian, and went off to produce several other works. This classic tragedy held great influence over Aristotle’s six components in his work, the Poetics, more specifically, over the component of plot and character. The birth of Oedipus Rex since spurred countless famous inte rpretations, including ones by the father of psychoanalysis himself, SigmundRead MoreAnalysis Of The Play Oedipus The King 963 Words   |  4 Pages101-170 Professor Steinkoler Hubris Midterm Paper â€Å" No, man s knowledge here can go beyond his experience.† John Locke. Knowledge is definitely power. To have power over anyone or anything out †¨there you must know what you are doing. Knowledge gives you options, Knowledge enables bigger and better weapons. A sense of higher status. Very often will you find knowledge allows one to recognize opportunity. One character in the play Oedipus the King, Tiresias carries a great sense of knowledge. ThatRead MoreOedipus Rex by Sophocles889 Words   |  3 PagesSophocles’s Oedipus the King, fate is primary theme in the play. The influence of fate goes beyond the play but how Greeks viewed fate entirely. Also, Oedipus somewhat represented the Athenian political system and the people of Athens by his leadership. And lastly, having the play unfold, one is able to sympathize with Oedipus and strike pity and fear rather than disgust from his sins. The power of fate in Oedipus the King was one that shaped the entire story. In the beginning of the play, Oedipus heardRead MoreReligion In Oedipus The King1012 Words   |  5 PagesIn Oedipus, the King, the main character, Oedipus, starts the play in the highest prestige, he is the King of Thebes and is held in high regard to almost all citizens for his prosperous reign. By the end of the play, Oedipus is vilified by his citizens and almost all the people of Thebes. I argue that Oedipus’ downfall is directly linked to his rejection of religious guidance and omens; namely, the Gods and the oracle. One could argue that no divine entity openly acts out toward Oedipus, howeverRead MoreThe Psychological Connection to Oedipus the King1387 Words   |  6 Pages1995, â€Å"Myth has two main functions. The first is to answer the sort of awkward questions that children ask, such as ‘Who made the world? How will it end? Who was the first man? Where do souls go after death?â₠¬â„¢Ã¢â‚¬ ¦The second function of myth is to justify an existing social system and account for traditional rites and customs.† Oedipus the King written by Sophocles in 430 B.C. focuses around the second function that Graves noted. The play has been around for centuries, has evoked psychological theories

Persuasive Speech Topics for Middle School Students

Persuasive Speech Topics for Middle School Students Have you ever got bored hearing the same matters over and over again at the annual elocution competition? Then why do not you come up with a compelling and exciting topic that the audience will be delighted to listen to? There are so many ideas in our world, that you have the opportunity to tell people something that they have never heard before. But keep in mind that you must know your subject perfectly, which will help you to deliver your speech confidently and persuasively. Also you need to realize that the main purpose of a persuasive speech is to help listeners make a decision about certain topic and to convince them to agree with you. I understand that at your young age you may be unsure as to what topic will be the best for you to speak persuasively. That’s why I would like to suggest you the following persuasive speech topics for middle school students: What are the best places to go on vacation? What is the most intriguing discovery in the last 50/100 years? Is it dangerous to use cell phones while driving? Should the vaccinations be compulsory? Is it important to find a good career? The pros and cons of junk food. What role does sport play in our lives? Should religious subjects be included in the schools curricula? Should all farmers grow only organic food? Cook yourself and enjoy your meal. Despite these topics can work quite well for your persuasive speech, you can think about something that you are more enthusiastic about and feel very comfortable with. Go ahead, be confident and see the audience applauding!

Young people drive their political development Free Essays

The term gigantic suggests a causal direction. Can these two very different viewpoints be merged? By Habeas Question-I : Political colonization has typically been defined as â€Å"the process by which people come to acquire political attitudes and values. † Colonization agents are, among others, the parents, peers, school, and the surrounding society. We will write a custom essay sample on Young people drive their political development or any similar topic only for you Order Now The term suggests a causal direction. Young people are socialized by others. Researchers sometimes talk about an gigantic perspective: Young people drive their own political development. The term gigantic suggests a causal direction. Young people choose their own ways to gain information and develop attitudes about society. Can these two very different viewpoints be merged? The current research has Identified several socializing agents In adolescents’ political development. We know that parents, peers, the school, and the media are Important agents In shaping adolescents political and CIVIC values. Attitudes, and behaviors. However, researchers have studied this process through a unidirectional lens, that is, most often taking a top-down approach where transmission flows from parent to hill. From this perspective, adolescents have been considered as passive recipients in their political colonization. In 2002, McDermott and Chaffed wrote perhaps one of the most altering papers in the field of political colonization. In this article, the authors express the need for examining adolescents as active agents in their political colonization. The fundamental question is: should a top-down and bottom-up approach be merged when studying adolescents’ political colonization? My standpoint Is very simple: It is not Just possible It is necessary. In order to give an count of how Influential agents and adolescents’ agency can be merged, we first need to understand why the political colonization literature has examined youth’s political colonization from a unidirectional perspective over the past few decades. Societal shifts and political colonization research over the past few decades The political colonization literature began to emerge in the mid-offs. The societal structures, political climate, and norm of that generation generally exerted a top- down mentality in several scopes of life, whether it was in the family within the school among other social institutions. Generally, the family would normally abide by a patriarchal and hierarchical structure where parents, particularly fathers, were most influential in the familial dynamics. Teachers would often have an authoritarian role with little democracy in the classroom climate. It is no surprise that social models were thus reflected In the work of political colonization researchers at the time. Whether scholars developed theories of communication patterns at home (Chaffed, McLeod, Hickman, 1973) or role modeling behaviors (Fletcher, Elder, Memos, 2000) to explain Intergenerational transmission, a top-down approach was objectification of children was evident in these models at the time. However, despite the slow changes of the social structures in society, scholars and their theoretical models did not catch up with the generational shifts. It was not until the re-birth of the political colonization research in the sass’s that scholars began to re-consider, inspired by other disciplines, the idea that adolescents too, could be active agents in their political colonization. Modern society and new media Modern Western society has shifted towards a tangent quite different from the social structures in comparison to the sass’s. Adolescents in these societies have been found to have more influence in the family and perceive more democracy in the family (Stain, Person, Burk, Kerr, 2011). Politically, schools are also adopting more democratic climates in the classroom allowing children to feel more efficacious and involved in their education (Campbell, 2008). With the emergence and growth of the Internet and â€Å"new media†, adolescents today have easy access to information online, regardless of the influence of other agents (Mossberg, Delbert, McNealy, 2008). Adolescents might be more inclined to develop an interest and engagement in lattice and societal affairs. They may take the initiative to seek information that is so readily available to them through the Internet. Online behaviors might transfer to offline behaviors; adolescents might be seeking information independently and initiating conversations at home or with peers about different political and societal matters. Again, adolescents should be considered as active agents in their political and civic colonization. Researchers have thus recognized the need to re-examine the way they think about transmission, how they examine adolescents political colonization, and the models they use to explain this. More recently, scholars have been using a bi-directional approach, that is, also considering adolescents’ agency in theoretical models that can help us understand how adolescents develop their political and civic behaviors (McLeod, 2000; Sapphire Chaffed, 2002). It became clear that merging the idea of top-down and bottom-up influences was not a choice, rather a necessity in the development of theoretical models in the field of political colonization. Conclusion It is vital for current theories in the field of political colonization to consider adolescents as active agents in their political colonization. How to cite Young people drive their political development, Essays

Motivational Issues for Multiple Generations at the Workplace

Question: Discuss about the Motivational Issues for Multiple Generations at the Workplace. Answer: Millennials Millennials refer to members of the workplace who were born between 1977 and 1995. These employees have a specific set of characteristics that set them apart from the rest. Millennials are focused on achievement. They do not want stability sand routine jobs. Instead, they are attracted to jobs that are fun and which challenge them to achieve more. Millennials have grown up in a time of increasing diversity, economic expansion, and technology. They are therefore more tolerant of others, and more informed than any of the generations before them. While these individuals are able to learn their skills fast, they enter the job market being highly inexperienced. To make matters worse, they are impatient, both of themselves and the institutions they work for. Herzbergs theory contains two sets of factors that can be used to motivate employees at the workplace. Hygiene factors are seen as those which are the bare minimum, and which ensure that the employee is not dissatisfied with their jobs. These issues include salary, company policy on important matters affecting the employees welfare, fringe benefits, and job security, among others. Employees are motivated by factors that are not similar to hygiene factors. These factors include recognition, sense of achievement, responsibility, growth at the position they work at, as well as feeling that the position they work at is meaningful to them and to their organizations, and that the position will be rewarding later in their careers (Baldonado, 2013). In motivating millennials, it is important for organizations to understand how they can apply the Two Factor theory in effectively motivating their employees. Employees are not motivated by the same set of issues. However, millennial can be assumed to all feel that that mentorship and fringe benefits, such as study expenses reimbursements, are hygiene factors. They do not see these as being important to motivating them to work or stay at their roles. Instead, they feel that the meaningfulness of their roles is more important. For millennial to be motivated, they have to be shown that their positions will lead to growth and that they will be left to do their work. Millennials do not react well to too much supervision and having people demand respect, simply because of who they are (Montana, 2008; Baldonado, 2013). Despite the success of the Herzbergs theory in motivating employees, the theory also has serious tasks that managers must perform to align it with their aims. For instance, they must understand that while pay is important, it is not what makes employees work harder. Rather, they will see the pay as a just reward for their services to the organization. When employees are provided with state of the art offices, this may make them feel good, but it is also not sufficient motivation. Employees are instead likely to look at the bigger picture of where they fit in the organization, and whether their activities are really beneficial to the organization (Baldonado, 2013). Generation X Generation X shares some similarities to millennial, especially with respect to how they view authority, and their affinity to social groups and their friends. However, they also have differences that can help set the strategy for how best they can be motivated. The age group is known to dislike authority, hate the formality of institutions, and therefore oppose the insistence that rules must be followed to the letter. Since they are well conversant with technology, they expect to be given the right technological tools to exploit. They also want time alone, so that they can achieve their aspirations independently. More than anything else, they value their freedom. They are unlikely to be inspired by public recognition, as some of their older counterparts would be, meaning that rewarding them needs to follow these criteria (Montana, 2008). In motivating this age group, the Two Factor theory can again be applied, albeit with a different focus to the one discussed above for millennials. Generation X sees the same things as millennial in terms of hygiene factors, to a large extent. Giving them a nice place to work form, fully equipped with the latest technology will be the bare minimum. Affording them ample time off to pursue other interests, as long as they perform their jobs satisfactorily will also be seen as a factor that prevents dissatisfaction, rather than motivating the employee. This is because this generation is usually composed of young parents who are highly sensitive about spending time with their families. They will insist on a work and private life boundary so that they do not have to interrupt their family time to attend to work issues that are not necessarily emergencies. As the generation which values working smart over working hard, they are constantly looking for innovative ways of doing their jobs (Mo ntana, 2008; Kian Yusoff, 2012). Motivating the Generation X, therefore, depends on how well the manager is able to understand their motivational factors, as set out by Herzberg. This generation will still be keen on fun, but not to the level that millennials may want it. While they are not as keen on benefits of the job as their counterparts in older age groups, they nevertheless do not see them as being just hygiene factors. Rather, they see them as being a rather important motivational factor. They have bigger bills to pay than millennial, and will, therefore, appreciate the monetary reward more. The more the monetary reward, the more they are motivated to be better employees and give back more. They are not as reliant on the identity that the job gives them as older employees, and therefore managers should look at other avenues of motivating them more effectively. Generation X can best be motivated using time as the main prank. They should be shown that with their superior performance, ability to innovate and work smart, they will have enough time that can be spent on their families and friends. They also need to be motivated by being given roles that enable them to work freely, without supervision and interference from other people - they will appreciate independence. Monetary rewards and recognition can be used, but they are not the most important tools (Kian Yusoff, 2012; Baldonado, 2013). Baby Boomers Baby Boomers refer to the generation born between 1946 and 1964. Baby boomers grew up in a time of peace, but when there was a lot of social upheaval in the world. These issues shaped their outlook towards life. While they are fond of the traditional approach to life and work, they are also in many ways modern. For the baby boomers, their jobs are very important to them, they define who they are, and are seen as living to work. They are keen on recognition, and do not take criticism well. Since this generation believes in working hard, they are likely to see younger generations, who think working smart is better, as being lazy. They will be good team players, and are keen to avoid conflicts. In an attempt to ensure no conflict actually arises, baby boomers are political savvy being diplomatic and politically correct (Yu Miller, 2005; Samson, 2015). Technological advancements keep moving a notch higher in basically all schools of life but in the media and communication section, it seems to be making marginalized leaps. These baby boomers were the pioneers of touch-tone phones. Maslows hierarchy of needs theory can be applied to find ways of motivating the baby boomers. The generation has been in employment for a long time. They are no longer looking to fulfill physiological needs such as food and shelter. They are also likely to have covered other needs in the cycle, such as safety and security needs. Since most have been long married, and have children, they will have conquered the need for belonging and love. They are not at the workplace for this, but for higher needs in the hierarchy (Herley, 2001). When it comes to self esteem and the need for recognition, the baby boomers have yet to sufficiently fulfill this need. They are still working, when their younger generations are already making plans to retire early. Their keenness to continue on the job should, therefore, be harnessed to find the right motivational model for them. For instance, exceptional achievements should be well publicized, and the party being recognized be announced to the whole organization. They should be encouraged to train others so that they can see that they are valued, and that their effort is highly appreciated. Since their time management skills are poor, they should undergo help in this area, so that they can achieve balance in life. This will afford them the freedom that they need at this stage in their lives (Smith, 2015). The theory should, however, be clearly thought out before it is applied as a motivational theory. For instance, the specific needs of the individual are ignored in Maslows hierarchy. They must, therefore, be found out and analyzed, so that the theory can then work properly. At the same time, the theory by Maslow is quite old, having been first proposed in 1943. Over time, some realities may have changed, at least among the baby boomers, who grew up in a post was world riddled with fast paced change (Samson, 2015). Traditionalists or Silent Generation The silent generation refers to those still in the workplace and were born before the end of World War II. This generation is made up of World War II veterans, as well as those of the Korean War. The silent generations have their own set of different characteristics as well. While they may in some ways be similar to those held by baby boomers, they are quite distinct from generations X and Y. The silent generation values hard work, and will be defined by it. They do not think of work as fun, but as a serious, formal and rigid routine that should be followed. They are keen to be shown deference, due to their age and status as senior members of the organization. To them, money is important; it is their livelihood and the most important reason why they work. Their motivation strategy is therefore quite different from the others (Kaur, 2013). In motivating the silent generation, Maslows hierarchy can again be applied. The individuals at this level are likely to have cleared all other levels in the hierarchy, including physiological, safety and security, belonging, and self esteem. They are only left with self actualization. This means that the silent generation may be mostly rewarded by intrinsic motivation measures, such as informing them that their experience is well valued. They should also be recognized for their contributions to the workplace, though without much fanfare. Since they believe they are well versed in the ways of the job than most, they should be permitted to set their own rules, within the framework of specific objectives. This will show them that they are indeed valued, and enable them make a contribution which will matter (Shkuro, 2011). Unlike baby boomers, who are still not interested in flexible schedules, the silent generation is keen to find flexibility in their work schedule. They believe that with this, they can be able to devote more time to family, and finally enjoy the fruits of their labor. Therefore, efforts to motivate them should take note of this, and include time off as part of the motivation for them. Though Maslows hierarchy does not cover the individual motivational factors of each individual, it can be applied in this case with great results, with some adjustments to individual cases (Srinivasan, 2012). Conclusion The four generations can roughly be divided into those who were born before 1965, and those born after. For those born before, attention to authority is key. To them, work is formal, and fun should not be part of it. However, the silent generation, Generation X and Y all work better with intrinsic motivation. On the other hand, the motivation for baby boomers should be extrinsic ad much as possible. To this point of the essay, it can now be safely deduced that different groups of people all over the globe have contrasting motivational theories. As mentioned earlier, change is the only aspects of life that is inevitable. No matter how long or how miniature the impact of change might seem to be, it will still come to pass. References Abrams, J. (2015). How to value Globalization and increase its potential. New York: McGraw-Hill. Baldonado, A. (2013). Motivating Generation Y and Virtual Teams. Journal of Business and Management , 39-44. Carraher, E. (2012). Functional Globalization Organizations: United Nations. New York: Kluwer Academic Printers Clark, C., (2016). The dimensions of globalization corporate relations. A Study Guide,Cambridge, Belknap Press. Cooper, G. (2012), The ideologies of International businesses. 4th edn, AustralianTax Practice, Sydney, NSW Conley, T. (2013). Nativity and Health in mid-nineteenth century societies', Journal of Globalization History, vol. 58, no. 2, New York. Green haven. Derham, F (2015), Art for the child under seven: Multiculturalism, 7th edn, Australian Early Childhood Association, Watson, ACT. Engdahl, S. (2014). Benefits of Globalization. Farmington Hills, MI: Greenhaven. Escritt, S. (2015), The Art of globalization Merging: nouveau, Phaidon, London Godelnik, R. (2012). 5 Reasons why United Nations Globalization Strategy Doesnt Work. Triple Pundit: People, Planet, Profit Herley, W. (2001). Motivating the Generations: Economic and Educational Influences. Journal of Inquiry Action in Education , 3 (1), 1-14. Handy, C. (2012). What is a Business For? Cambridge. Harvard Business Review, 54. Hopkins, M., (2012). Globalization Social and Economic prospects of International Development: Is Business the Solution?. 1st ed. Mississippi: Earthscan. Holt, D. (2010). Management principles and practices of Globalization, Prentice-Hall,Sydney Johnston, R. (2013). The Power of Strategy Innovation a New Way of Linking Creativity and Strategic Planning to Discover Great Globalization Opportunities. New York: AMACOM Kaysly, D. (2013). Facts about Globalization Health Care Provision. (2010) University of MississippiKaur, A. (2013). Maslow's Need Hierachy Theory - Applications and Criticisms. Global Journal of Management and Business Studies , 3 (10), 1061-1064. Kian, T., Yusoff, W. (2012). Generation x and y and their work motivation.. International conference of Technology Managmeent, Business and Entrepreneurship , 396-408. Montana, P. (2008). Motivating And Managing Generation X And Y On The Job While Preparing For Z: A Market Oriented Approach. Journal of Business and Economics Research , 6 (8), 35-40. Samson, D. (2015). Management Asia Pacific. Melbourne: Cengage Learning. Shkuro, Y. (2011). Attraction and Motivation of Millennial Generation Volunteers by Nonprofit Organizations. Theses,Dissertations, and Other Capstone Projects , 48. Smith, J. (2015). Motivating the Generations: Implications for the Higher Education Workplace. Theses and Dissertations , 1-59. Srinivasan, V. (2012). Multi generations in the workforce: building collaboration. IIMB Business Review , 24 (1), 48-66. Yu, H., Miller, P. (2005). Leadership style - The X Generation and Baby Boomers compared in different culturalcontexts. Leadership and Organization Development Journal , 261, 35-50.

Armed with Oxyglobin for the veterinary market and Hemopure Essay Example

Armed with Oxyglobin for the veterinary market and Hemopure Essay Example Armed with Oxyglobin for the veterinary market and Hemopure Paper Armed with Oxyglobin for the veterinary market and Hemopure Paper In a market that is yet to experience the ingenuity and brilliance of a safe yet potent blood substitute, Biopure Corporation is at the verge of carving a niche segment for itself. Armed with Oxyglobin for the veterinary market and Hemopure for the human market, the company is all set to make a difference. No doubt, the need for a human blood substitute continues to rise, given the number of elective and emergency surgeries that are taking place, the shelf-life of donated blood, and the fear of transmitted diseases such as AIDS. On the other hand, the demand for blood in the veterinary market is not as acute as that of the human market. Nevertheless, the need does exist. The absence of blood substitutes in the field has resulted in veterinarians viewing blood transfusions as the absolute last resort. It is this situation that Biopure’s product will soon address. When will it begin to do so is the question at hand, to which an answer is yet to be found. Welcoming markets? Set against this background, one needs to take a closer look into the situation that Biopure is facing at the moment. Having to swing between the veterinary and human market, the company has got to study both closely. In the case of the human market, blood donation is currently enabling operations and other procedures that require blood. Clearly, this is not adequate for the number of trauma cases that occur in the United States alone in a single year ? 500,000. Add to this the fact that shelved RBCs are only 50% efficient in transporting oxygen. Evidently then, when a product addresses all the above issues and is a cut above its competitors, being the bovine sourced blood substitute that it is, Hemopure’s potential in the human market is enviable and comes nowhere close to that of its competitors. While Hemopure enjoys this position in the human blood market, the veterinary market seems as promising, if not more. In a survey that was conducted merely among 15,000 veterinary practices alone, primary care itself showed gross revenues of $570,000 and emergency care showed revenues of $770,000. This is a clear indication of the opportunity that abounds in this field. The potential size of this market is seen in a second survey conducted on a group of 285 veterinarians and 200 dog owners. Even at a rate of $200, 60 per cent of the veterinarians were willing to opt for Oxyglobin. More interestingly, and an important factor to consider while setting the price for Oxyglobin, is 65% of dog owners were willing to pay $400 for blood transfusions in critical operations. The size of the veterinary market clearly wasn’t going to be a problem for Biopure Corporation. It was large, it was accepting and definitely, it was waiting for the product to release. Painting the present picture†¦ However, Biopure’s success in the human market is largely dependant on a few factors that have been pointed out and wisely at that, by certain employees. To begin with, the problem of what goes before what arises in the case of Hemopure and Oxyglobin. While some at Biopure Corporation are of the opinion that Oxyglobin should hit the market first, some others believe that it would be wiser for Hemopure to be the first to arrive. If Oxyglobin were to be Hemopure’s predecessor, it would cause a series of challenges, the first of which would begin with pricing. While Oxyglobin is priced at a mere $150 per unit, Hemopure is priced at a slightly ambitious $600 to $800 per unit. It could be perceived as a similar product and the high price would be severely debated, causing an unnecessary stir.

Parle Essays

Parle Essays Parle Essay Parle Essay the company has definitely come a very long way since its inception. Many of the Parle products biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India , Parle has grown to become a multi-million dollar company. While to consumers its a beacon of faith and trust, competitors look upon Parle as an example of marketing brilliance. Parle-G Every nation dreams of a better tomorrow. And every nation’s tomorrow lies in the hands of its children; children who make the nation proud in every aspect; the young geniuses who shape the future of the nation. So it’s important to nourish these young minds, for after all it’s a question of the nation’s future. Filled with the goodness of milk and wheat, Parle G is a source of strength for both body and mind. Treat yourself to a packet of Parle-G to experience what has nurtured and strengthened the minds of millions of genius Indians for over 65 years. It’s more than just a biscuit. A meal substitute for some, a tasty and healthy snack for many others. Consumed by some for the value it offers, and many others for it’s taste. Little wonder that it’s the Largest selling Biscuit Brand in the world. Ingredients : Wheat Flour, Sugar, Partially Hydrogenated Edible Vegetable Oils, Invert Syrup*, Leavening Agents [ 503 ( ii ), 500 ( ii ) ], Salt, Milk Solids, Emulsifiers [ 322 or 471 481 ( i ) ] and Dough Conditioners [ 223 ]. Contains Added Flavours (Artificial). * (d Glucose, Levulose) Pack Sizes available: 16. 5G, 38. 5G, 60. 5G, 82. 5G, 99G, 209G, 313. 5G, 418G, 825G Parle G largest selling biscuit brand in world If you thought that a typical family run Indian company cannot top the worldwide charts, think again. The homegrown biscuit brand, Parle G, has proved the belief wrong by becoming the largest selling biscuit brand in the world. Ajay Chauhan, executive director of Parle Products, told Business Standard: The more than 50-year-old brand, Parle G, has been rated as the largest selling glucose biscuit brand in the whole world in terms of volumes. This came as a surprise to us when we were made to understand that we have topped the worldwide charts of the global biscuits industry. This was recently revealed by the US based Bakery Manufacturers Association. The other global biscuit brands include Oreo from Nabisco and McVities from UK-based United Biscuits among others. According to ORG-MARG reports, Parle G commands a good 65 per cent market share in the domestic biscuit market. The glucose biscuits category in India is estimated at Rs 15 billion. The Parle G brand faces competition from Britannias Tiger brand of biscuits. The companys flagship brand, Parle G, contributes more than 50 per cent to the companys total turnover. The other biscuits in the Parle Products basket includes Monaco, Krack Jack, Marie, Hide n Seek, Cheeslings, Jeffs, Sixer and Fun Centre. Said Chauhan: The core brands of the company in the biscuit category will include only Parle G, Monaco and Krack Jack. The other brands will not be aggressively supported by us in the market. This is because these three brands contribute substantially to our topline, Chauhan added. The confectionery business, which is the other division of Parle Products, currently contributes only 15 per cent to the companys total turnover. Interestingly, the company started operations with the confectionery business in 1929. Chauhan elucidated: The confectionery business has now taken a backseat and has become a smaller part of our business because in India biscuits have a larger market. The company commands a 40 per cent marketshare in the Rs 35 billion biscuit market in India. In the confectionery segment, the company enjoys a mere 15 per cent marketshare. The companys confectionery portfolio comprises brands like Melody 2 in 1, MangoBite, Poppins, Rol-a-cola, Kismi, Rosemint, Peppermint, Orange candy, Fruit Drops, Pick n Pack and Tangy. Chauhan has picked up three core brands from this category as well, they being Melody 2 in 1, Poppins and MangoBite. Its a brand that has held its price line at Rs 4 for 25 years now the price was last raised in 1994 by 25 paise. So, its not for nothing that Parle-G is the worlds largest-selling biscuit by volumes. Not that the company didnt try to raise prices to offset the overall hike in costs. Three years ago it did so, but quickly rolled it back after volumes fell sharply and consumers wrote to lodge their protest. We want to cater to the masses and have consciously tried not to increase the price. Parle-G is available for Rs 50 a kg. There are very few food items that are available for Rs 50-60 a kg, says Pravin Kulkarni, general manager (marketing), Parle Products. Parle is, of course, not doing it for charity. Soaring input prices meant it opted for reducing the weight of the biscuit than increasing the price first from 100 gm to 92. gm in January 2008, and then to 88 gm in January this year in line with other biscuit-makers and FMCG players. Regular customers would have noticed the number of biscuits in a pack come down from 16 to 15 even as each biscuit became lighter, but they seemed to understand the cost pressures on the firm. The gamble paid off: Parle was able to sustain its volumes. Strict cost control at every point in its supply chain also helped Parle ent ered into forward contracts with suppliers, outsourced production, increased the number of manufacturing locations to 60 and consolidated buying. Raw material costs account for 60 per cent of the total costs in this segment and packaging costs (plastic films) account for 20-25 per cent of this. Nirmalaya Kumar, professor of marketing at London [ Images ] Business School, feels its a very smart strategy. At this price point, price becomes more important than the weight of the biscuit. Its very interesting and similar to the dollar stores in the US, he says. But price is not its only USP. What makes the Parle G brand tick is also that it has been positioned on the health platform (a single pack of biscuit offers 450 calories). Its earlier punchline was Parle-G: swadh bhare, shakti bhare (full of taste and energy). Currently, the brand uses two punchlines. Parle-G: G for Genius and Hindustan ki Taakat (the countrys strength). The brand, says Kulkarni, meets different needs of customers: calories (energy), nutrition and value-for-money enough reasons why Parle-G enjoys close to 70 per cent market share in the glucose biscuit category and probably has the deepest reach. It reaches 2. 5 million outlets, including villages with a population of 500 people, on a par with Unilevers Lifebuoy, ITCs cigarettes or mobile pre-paid cards. Its also one of the few FMCG brands in the country, whose customers straddle across income segments. The brand is estimated to be worth over Rs 2,000 crore (Rs 20 billion), and contributes more than 50 per cent of the companys turnover (Parle Products is an unlisted company and its executives are not comfortable disclosing exact numbers). Last fiscal, Parle had sales of Rs 3,500 crore (Rs 35 billion). Competition has, of course, been trying to wean away customers from Parle. Britannia [ Get Quote ] relaunched its Glucose-D biscuit as Tiger in 1995 and boasts of 17-18 per cent share, while ITCs Sunfeast glucose has captured 8-9 per cent, according to industry sources. Even Levers had forayed into this segment in 2003 and launched a glucose biscuit branded as Modern, after it acquired the bakery business of Modern. There are strong regional brands, including Priya Gold (west), Cremica (north) and Anmol (east). But they still have their work cut out. Nirmalaya Kumar feels the Parle-G story is so fascinating that it deserves to be a case study. What would be interesting to see is whether it will be able to retain its leadership in the coming years as income grows in the hinterlands and consumers upgrade and develop new tastes. The popular Parle-G, glucose biscuits from Parle Products, have witnessed a price hike after a gap of nine years. The company’s marketing manager Pravin Kulkarni said that over these years Parle-G’s price has not increased even as inflation has resulted in a increase in the cost of other products. The price hike, which was decided just before the Budget and was implemented about 10 days ago, has taken up the price of a 100 gm Parle-G pack from Rs four to Rs 4. 0, while that of the 50 gm pack from Rs two to Rs 2. 50. An analyst with a leading brokerage firm in Mumbai said that the move, not exactly related to the Budget, is good for the company and is expected to go down well with the consumers. Arch rival, Britannia Industries, is likely to adopt a wait-and-watch policy for some time, be fore increasing the prices of its glucose biscuit brand, Tiger. Mr Kulkarni said that till now there has been no impact on sales, even as it is too early to observe any further effect. He added that the consumers also understand the need for a price hike after so many years. The company does not have plans at the moment for price increases in any other brands. The organised biscuit market in India is estimated to be over Rs 3000 crore. Britannia, the market leader, is said to have about 45 per cent market share, with Parle close behind at about 30-35 per cent. Another major brand is Priya Gold from Surya Foods, while the smaller brands include Sunfeast from ITC and Champion. The unorganised market comprising very small regional brands and unbranded biscuits and naankhataai, is showing a declining trend over the years, according to analysts.

Golden Rule In Philosphy Essay Example | Topics and Well Written Essays - 2500 words

Golden Rule In Philosphy - Essay Example The researcher states that throughout history and in every culture, some concept of religion has emerged to greater or lesser extent. The Golden Rule is a concept that seems very simple on the surface but that actually delves deeply into just what it means to be human. While its simple instruction to treat others as we would like to be treated seems straightforward enough, there are infinite nuances as we attempt to discover just how we would like to be treated and how that might translate to someone who has different likes, dislikes, values or traditions. Thus, we are asked to understand an individual’s differences from ourselves even as we are instructed to treat them as if they were ourselves. This simple yet complex concept has been taught to people throughout the millennia of human existence through almost all of the world’s major religions in each time period and culture to greater or lesser extent. Its prevalence throughout history defies any attempt to attribute this to mere coincidence and begins to suggest some form of divine universal code. Regardless of whether one believes in God, a concept of God under another name or is limited to placing one’s faith in science alone, the Golden Rule has a tendency to create belief in a universal order that cannot be denied. Even should one be only capable of accepting the practical element of the Golden Rule, understanding that treating others with the respect and dignity one expects to be given is necessary to accomplish social and personal goals.

Representation Term Paper Example | Topics and Well Written Essays - 1500 words

Representation - Term Paper Example One organization that has come out to create diabetes awareness through commercials is Ispot TV. This is a company located in New York and its main mission is offering real time commercial television advertisements on a number of fields such as business, sports and health (â€Å"Ispot TV’). The study seeks to relay how Ispot TV creates diabetes awareness through commercials in addition offering medication guidelines and how to curb the menace. The main objective of Ispot TV is advertising of television commercials in real time to the public. Recently, the company has focused most of its attention on diabetes campaign because according to research, the disease is causing many deaths annually hence it is important for companies like Ispot TV and other organizations to step in and boost diabetes awareness campaign. This has been made possible due to the company’s vast experience in technology. Through technology, the company has eased the way in which information is relayed to people, for instance, through television sets and websites (â€Å"Ispot TV†). According to a recent diabetes commercial by Ispot TV, diabetes cannot be detected by physically staring at someone because it is internal (â€Å"Ispot TV†). The commercial, which is both in audio and visual form features Bret Michaels among other people, goes ahead to reveal that diabetes affects everybody irrespective of one’s age, gender or race . In the commercial, a number of diabetes victims talk about diabetes and how they are battling the disease on a daily basis. The victims, including Bret Michaels go on to state that nations ought to join the American diabetes association in the move to eradicate diabetes. American Diabetes Association is an organization in Alexandria whose main goal is not only eradicating diabetes but also ensuring that diabetes victims receive proper

Analysing the bottled water industry

Analysing the bottled water industry Water is the one of the most important necessity for life. There are different drinking-water needs for individuals and they vary depending on the climate, physical activity and the body  culture of every individual. But for average consumers water need is estimated to be about two to four liters per day. The growing number of cases of water borne diseases, increasing water pollution, increasing urbanization,  increasing scarcity of pure and safe water etc has made the bottled water business just like other consumer items. Scarcity of potable and wholesome water at railway stations, tourists spots, and role of tourism corp. etc. has also added to the growth  Indians currently spending about $330m a year on bottled water, analysts estimate. The packaged water market constitutes 15 per cent of the overall packaged beverage industry, which has annual sales of at least $2.6bn, Deepak Jolly, a spokesperson for Coca-Cola India said.   President Dr. A.P.J. Abdul Kalam has urged youngsters on July 17, 2010 to be aware of water conservation techniques to avoid grave water crisis in future.It is so sad that today, people are forced to buy water in plastic bottles The annual volume of the world bottled market of amounts to 109 billion liters, an average 17.5 liters of bottled water drunk yearly per person (Zenith International, International Council of Bottled Water Association, 2000). India ranks in the top 10 largest bottled water consumers in the world; its per capita per annum consumption of bottled water is estimated to be five liters Western Europeans are the major consumers, with an average of 93 liters/person/year. Asians presently consume the least. Thus there exists a vast potential market for bottled water in Asia. In India the value of bottled water industry is around Rs 1000 crore and its growing with the rate of about 40 percent annually (Business Today, 2001) and looking at the marketing potential many of the multinationals have entered the Indian market and has enhanced the marketing activity to tap the unexploited potential. Many of the brands compete in a very narrow market segments, comprising majorly upon the Travel, Tourism, Caterers, Restaurants, and Hospital segments and Meeting local demands. The attention is currently being focused on tapping the vast potential presented by entry into affluent / upper middle class households. The bottled water market share is majorly captured by Bisleri (51 per cent), Bailley (17 per cent), Yes (11 per cent) and Followed by Kinley (10 per cent) and Aquafina (4 per cent) (Source: BT Estimates June, 2001). In the natural mineral water sector Evian, Perrier, bisleri, and Himalayan are the major brands operating in India. According to a study conducte d at national-level, there are more than 200 bottled water brands in India and out of them nearly 80 per cent are local brands. Except in the metros, a bottled-water manufacturer was not to be found even in a one-room shop, between 1999 and 2004. The Indian bottled water market grew at a compound annual growth rate (CAGR) of 25 per cent the highest in the world.  The total annual bottled water consumption in India turned to 5 billion  liters in 2004 from 1.5 billion liters earlier in1999.  Global consumption of bottled water was nearing  200 billion liters in 2006. The market leader is Bisleri International, which boasts a 40 per cent share. It is followed by Coca -Colas Kinley (around 25 per cent) and PepsiCos Aquafina (around 10 per cent).  The top players in bottled water industry in India are the major international giants like Coca cola, Pepsi, Nestle and noticeable presence of national players like Mount Everest, Manikchand, Kingfisher, Mohan Meakins, SKN Breweries , Indian Railways so on. PepsiCo India has prepared plan including, investment in capacity enhancement, packaging initiatives and below-the-line activities to pump up volumes in the over-crowded category. Meanwhile, India based Parle Agro is extending the manufacturing facility for  Bailley from 29 to 60 plants. The Indian packaged water industry will soon see a major tussle between Indian and international brands to gain market share.  Ã‚   major multinationals such as Coca-Cola and PepsiCo have been trying from the past 10 years to capture the Indian bottled water marke t. Now finally they have captured a significant part of it. However, Parle Bisleri kept its market share of 40 percent. Kinley and Aquafina are fast moving up, with Kinley holding 20-25 per cent of the part and Aquafina approximately 10 per cent of the market. 1.2 PURPOSE OF THE STUDY As we know bottled water is sold in a variety of packages: pouches and glasses, 330 ml bottles, 500 ml bottles, one- liter bottles and even 20- to 50-litre bulk water packs. The formal bottled water business in India can be divided broadly into three segments in terms of cost: premium natural mineral water, natural mineral water and packaged drinking water.   Premium natural mineral water includes brands such as Evian, San Pelligrino and Perrier, which are imported and priced between Rs.80 and Rs.110 a liter. Natural mineral water, with brands such as Himalayan and Catch, is priced around Rs.20 a liter. Packaged drinking water, which is nothing but treated water, is the biggest segment and includes brands such as Parle, Bisleri, Coca-Colas Kinley and PepsiCos Aquafina. They are priced in the range of Rs.10-12 a liter. THE OBJECTIVES To study the consumer behavior and adaptation towards packaged drinking water To study brand equity and market share of various packaged drinking water brands To study the marketing strategies adopted by various packaged drinking water brands To study the market penetration of various packaged drinking water brands As the consumption of mineral/packaged water is very high with our research we will try to understand various factors which our affecting customer behavior, study of different dependent and independent variables and application of suitable tests will help to compare and analyze the data and acquire the objectives and successful completion of research. 1.3 CONTEXT OF THE STUDY We are conducting this study in the purview of Indian context. We have undertaken study to compare few packaged drinking water brands in Delhi and NCR region Why bottled water? Millions of people, both in rural and urban India,  suffer from inadequate or no tap water supply.   Even some parts of Mumbai, the countrys financial capital,  get a mere two hours of daily water supply.  The growing number of cases of water borne diseases, increasing water pollution, increasing urbanization,  increasing scarcity of pure and safe water etc. has made the bottled water business just like other consumer items  Bottled water  has been treated by distillation, reverse osmosis, or other suitable process and that meets the definition of purified water.   The bottled water treatments include:     *  Distillation.  In this process, water is turned into a vapor. Since minerals are too heavy to vaporize, they are left behind, and the vapors are condensed into water again.   *  Reverse osmosis.  Ã‚  Water is forced through membranes to remove minerals in the water.   *  Absolute 1 micron filtration.  Ã‚   Water flows through filters that remove particles larger than one micron in size, such as Cryptosporidium, a parasitic protozoan.   *  Ozonation.   Bottlers of all types of waters typically use ozone gas, an antimicrobial agent, to disinfect the water instead of chlorine, since chlorine can leave residual taste and odor to the water. In India around 100 companies sell an estimated 424 million liters of bottled water valued at around Rs 200 crore in the country annually. Most bottlers claim that their water is 100 per cent bacteria-free and contains minerals  that make it tastier and healthier. But is the water in these bottles really safe to drink? Do they conform to international or national standards?   To find out, the Ahmadabad-based Consumer Education and Research Society (CERS), an independent non-profit institution with a sophisticated product-testing laboratory, recently carried out a detailed study on 13 major brands of bottled water available in the country. The national brands Bisleri (separate samples were taken from their units in Bangalore, Ghaziabad, Calcutta and Baroda) and Bailley (Mumbai and Surat) were selected on the basis of their dominant position in the overall market. Bisil (Mehsana), Golden Eagle (Chennai), Aquaspa (Mumbai),Saiganga (Ahmednagar), Nirantar (Thane), Tirupthi (Chennai) and Yes (Nadiad) were included because of their regional popularity. To conform to international standards for such testing, 21 bottles of each brand were  tested in the CERS laboratory against analytical and sensory  parameters as well as for microbiological contamination. To ensure fairness, the results were sent to the individual companies for their comments 1.4 BACKGROUND In India For the product certification BIS have a scheme licenses are being grated to manufacturers who wish to claim that their bottled water brand is up to the Indian standards. It enables manufacturers to use popularly known ISI mark under BIS Act 1986 after that On September 29, 2000 the Union Ministry of Health and Family Welfare issued a notification [No. 759 (E), effective from 29.3.2001]. An amendment to the Prevention of Food Adulteration Rules 1954, the BIS certification Mark is now mandatory for packaged drinking water and packaged natural mineral water according to BIS water filled in hermetically sealed containers of various compositions, form, and capacities that is suitable for direct consumption without further treatment. It is subjected to treatment: decantation, filtration, and combination of filtration, aeration, filtration with membrane filters, depth filter, cartridge filter, activated carbon filtration, and demineralization. It is disinfected to a level that wil l not lead to harmful contamination in the drinking water. There are Separate standards have been formulated by BIS for packaged drinking water (IS14543: 98) and for packaged natural mineral water (IS 13428:98). These standards give parameters to be tested and the requirements to be met in respective category of packaged water. According to BIS natural mineral water is different from packaged drinking water it is obtained directly from natural or drilled sources like spring artesian well, drilled well or from an underground water-bearing strata for which all possible precautions should be taken within the protected perimeters to avoid any pollution of, or external influence on, the chemical and physical qualities. It is characterized by its content of certain mineral salts and their relative proportion and the presence of certain trace elements of. It is required to be collected under conditions, which guarantee the original Natural bacteriological purity and chemical composition of essential components and is bottled at the point of emergence of the source under hygienic conditions. First ever bottled water in India under the name Bisleri was first introduced in Mumbai by Bisleri Ltd., a company of Italian origin in 1965. This company was started by Signor Felice  who first brought the idea of selling bo ttled water in India. Parle bought over Bisleri (India) Ltd. In 1969 and started bottling Mineral water in  glass bottles under the brand name Bisleri. Later Parle switched over to PVC non- returnable bottles and finally advanced to PET containers. Since 1995 Mr.Ramesh J. Chauhan has started expanding Bisleri operations substantially and the turnover has multiplied more than 20 times over a period of 10 years and the average growth rate has been around 40% over this period. Presently it has 8 plants and 11 franchisees all over India. Bisleri command a 60% market share of the organized market. To disinfect the water instead of chlorine, since chlorine can leave residual taste and odor to the water. To disinfect the water instead of chlorine, since chlorine can leave residual taste and odor of the chlorine and however it can be noted that retailers prefer Bisleri because people recall bottle water with name Bisleri. The FDA also classifies some bottled water according to its origin. Artesian well water: Water from a well that taps an aquiferlayers of porous rock, sand and earth that contain waterwhich is under pressure from surrounding upper layers of rock or clay.   Mineral water: Water from an underground source that contains at least 250 parts per million total dissolved solids. Minerals and trace elements must come from the source of the underground water. They cannot be added later. Spring water: Derived from an underground formation from which water flows naturally to the earths surface. Spring water must be collected only at the spring or through a borehole tapping the underground formation feeding the spring. If some external force is used to collect the water through a borehole, the water must have the same composition and quality as the water that naturally flows to the surface.   Well water: Water from a hole bored or drilled into the ground, which taps into an aquifer. Tap Water: Some bottled water also comes from municipal sourcesin other wordsthe tap. Municipal water is usually treated before it is bottled. CHAPTER2: REVIEW OF LITERATURE FDA defines bottle water as water that is intended for human consumption and that is sales in bottle or other containers, with no added ingredients except that may contain safe and suitable antimicrobial agents In the year 1980 we  were able to see more changes by introduction of a tap attachment where Iodine resin was used to filter the water. Iodine deactivates the microbiological impurities to a great extent but with this it also has side effects due to iodine and does not take care of dissolved impurities mineral balance. In the same year Late 1980s it was visible that  Ultra Violet  based purifier, which filters dust and deactivates bacteria to a much greater extent as compared to Iodine. U.V. based purifiers maintain the odor and color of water but even they do not clear out the dissolved impurities and mineral particles. Thus came the concept of mineral water. Reporting requirements are significantly less stringent for bottled water facilities and allow the industry much latitude in assessing risks as well as make assessment of compliance difficult. A regulation body was set in place to periodically and systematically collect, compile, and assess complied statistical Information and was provided by the international Bottled water association (IBWA) on the bottled water industry. The IBWA has set the current annual market for bottled water at about two billion gallons. Wells and natural springs are the main sources for 75 percent of bottled water and for rest the source is the municipal water supplies. Wells and springs are considered to be the sources from ground water. There are different regulation, rules and laws for different counties. For example there is a regulation in the United States, that whenever bottled water is being sourced from community water source then the label of bottle should mention this clearly so it is easily seen and recognizable. However in other case if the water is subjected to distillation, deionization or reverse osmosis then it can be categorized that way and then there is no need to mention the source. As we know Ground water passes through igneous rocks due to which very small quantities of mineral matter gets dissolved as we know this is because of the relative insolubility of the rock composition. Sedimentary rocks as compared are more soluble than the igneous rocks. Because of their higher solubility, they combined with greater abundance in the earths crust; they contribute a major portion of the soluble constituents of ground water (Todd, 1959). In areas recharging large volumes of water underground such as alluvial streams or artificial recharge areas, the quality of the infiltrating surface water can have intensive effect on the ground water. Salts are added to ground water passing through soils by soluble products of soil weathering and of erosion by rainfall and flowing water. Excess irrigation water percolating to the water table may contribute substantial quantities of salt (Todd, 1959) Qureshi and Barrett-Lennard (1998) reported that out of 560,000 tube-wells in the Indus Basin, about 70% of them are pumping sodic water. Thus use of sodic water has in turn affected the soil health and decreased the crop yield. It further concludes that the geographic conditions of the area may contaminate the underground water. However, the source of origin of ground water as well as its recharge is of great importance for bottling companies as to maintain the water standard. Jeffrey Smith.B. (2009) (Providing clean and safe drinking water is a major challenge not only in India but also globally.)As the contamination of drinking water has increased so the supplies and shortages due to overuse has put substantial stress not only on the portability of this resource but also on its availability to the growing global population. Because packaged water provides an important source of potable water for the Indian population, it is important for all the stakeholders to review and discuss best practices, so that working together; the Indian population can have confidence in the packaged drinking water. Mayers Michael (2007) said that (Consumers are profiled in terms of demographics and variations by region.) He also discussed what motivates consumers to pay more n more for bottled water, than they do for the water that is available from their household tap.  Improvements have been made with regard to the taste and health related qualities of products.   In 1958 the international bottle water association (IBWA) came in picture which was a trade association of water procedure, distributers, and suppliers activities include technical relation government relations and communication. E Selman n.keith (2005) conducted a survey which revealed that the data collected on bottled water production, specifically the production from the ground water, the primary source of bottled water relative to other uses of ground water, bottled water production was found to moderate uses of ground water. In Feb. 1999, drinking water foundation, The Natural Resources Defense Council (NRDC) issued a report by the title of Bottle Water: Pure Drink Pure Type? in which they raised numerous wrong allegations against bottled water. CHAPTER 3: RESEARCH METHODS AND PROCEDURES 3.1 PURPOSE OF THE STUDY Convenience and quality have made the aspect of packaged drinking water quite familiar. There are quite a few numbers of brands marketing their packaged drinking water, and the variety of the same is also mushrooming with the introduction of various styles viz., bottled, bubble top, and so on. But with the number of brands influencing the purchase pattern, there comes the threat on domestic brands, hence a research has been carried over to analyze few brands of packaged drinking water to understand a) The consumer behavior and adaptation of packaged drinking water, b) The brand equity and market share of various packaged drinking water brands, c) The marketing strategies adopted by various packaged drinking water brands, and, d) The market penetration of various packaged drinking water brands. 3.2 RESEARCH DESIGN Simply put, a research design is the blueprint for a study that guides the collection and analysis of data. The survey research approach was used in this project, saimple cause being that the consumers feedback was absolute for obtaining the data. A research project, initially, needs a basic preparation regarding the issues related to topic selected. For this one needs to do some deskwork. Deskwork includes: Determining the basic objectives of the study being pursued. Collation of secondary data related to the topic from sources like the internet, magazines newspapers. Studying the market, which one wants to cover? Analyzing the objectives on the basis of second hand data collected. The above mentioned activities at the initial stage of the project must be completed then the main part would be focused upon. 3.3 RESEARCH QUESTIONS Each of our objectives has to be converted into certain questions in the questionnaire. The research objective will only be fulfilled if we are able to do this conversion successfully and effectively. The objectives of our research are: To study the consumer behavior and adaptation towards packaged drinking water. The concerned research question corresponding to this objective are: What type of water do you prefer to drink? Mineral Water Filtered Water How frequently do you drink mineral water? Always Sometimes Often You drink mineral water because it is: Safe/Bacteria Free Handy/Portable When feeling thirsty you choose mineral water over soft drink? Always Often Sometimes Never Rank the following parameters as per your preference while purchasing mineral water. Brand Quality Price Availability To study brand equity and market share of various packaged drinking water brands. The concerned research questions corresponding to this objective are: Which brand do you prefer while buying mineral water? Bisleri Kinley Himalaya Qua Rate these brands on the factors given below( 1=bad; 5=excellent) Factors Bisleri Kinley Himalaya Qua Taste Price Availability Brand Packaging To study the marketing strategies adopted by various packaged drinking water. The concerned research questions corresponding to this objective are: Does advertising of the product have any effect on your purchase? Yes No What size of packaged water do you usually prefer? 500ml 1 ltr 5ltr 20 ltr To study the market penetration of various packaged drinking water brands. The concerned research questions corresponding to this objective are: Where do you buy bottled drinking water from? Metro/Railway Station Bus Stand Local Vendors Office/School Cafeteria Retail Outlets 3.4 PARTICIPANTS Population of the study: the group of individual to be studied. Our population of the study covered the region of Delhi/NCR. Sample size: We had taken a sample size of 100 consumers who were our respondents. They were selected by simple random sampling, due to the fact that in this case systematic sampling is not possible, cause one cannot say whether a person is using mineral water or not. Sampling technique: Simple Random sampling technique has been used in this project. In simple random sampling each unit of the population stands an equal chance of being selected in the sample size. Each unit has the same probability of being selected i.e. 1/N. PROFESSION % OF POPULATION IT/ITES 10% SPORTS/TRAINER 5% HOSPITALITY 15% MANAGEMENT 15% STUDENT 40% OTHERS 15% 3.5 DATA COLLECTION One of the most basic differentiation is between collecting primary data or secondary data. Secondary data collection is any information we may have used, but which has not been specifically collected for the current marketing research. But marketing research typically requires a lot of current data that is not available through the secondary means. The methodology used for the secondary data that is already collected may be unknown thus validity and reliability of the data is not known. Primary data collection is the data that is collected specifically for the project undertaken from the real respondents such as consumers, dealers, and other people associated to the research. In our project we have used primary data collection method through questionnaire from the consumers. We had circulated the questionnaire online as well as manually. 3.6 INSTRUMENTATION Mode Of Survey The consumers had to fill up our questionnaire , which was our instrument of survey. While pursuing the research, structured questionnaire with closed-ended questions were used. Structured Questions: they improve the reliability of the study, by ensuring that every respondent is asked the same questions. Structured answers: structuring or standardizing answers which the respondent can choose from in a questionnaire also achieves consistency of form. Additionally, it makes the interpretation of answers, analysis and tabulation, easier than in the case of unstructured answers. Closed-ended questions: questions which structure the possible answers beforehand are known as closed-ended questions. Preparing the questionnaire The questionnaire was prepared keeping in mind the objectives that we had laid down for the project. Each objective had had a set of questions lined up. The questionnaire followed the funnel approach i.e. the questionnaire follows a sequence starting with the general questions first and with more specific and personal questions later on to avoid specific questions biasing the general questions. A close end questionnaire was prepared by us for the same purpose, to be filled by the consumer. We have used the following types of questions in our questionnaire, Dichotomous questions Multiple choice questions Rating questions Ranking questions Semantic differential questions etc. 3.7 PILOT STUDY A pilot study is a pre-study of your fuller study. It can also be referred to as a miniature study of the project. In order to improve the macro picture, it is to a feasibility study, a small experiment designed to gather logistics and information prior to a larger study in order to improve the latters efficiency and quality. A pilot study will reveal deficiencies in the design, if any, of the proposed experiment or procedures and these can then be rectified before a larger picture is painted using more efforts and resources. Generally a pilot study is miniscule in front of the whole experiment, and therefore would provide only limited information on the sources and magnitude of variation of response measures. In our project we carried out a pilot study on 20 consumers as respondents. Our selection was again through simple random sampling. The pilot study helped us in the restructuring of certain questions lacking the simplicity and effectiveness of a survey. Through this pilot study we could make the appropriate and necessary changes in our research instrument on time rather than after completing the research paper. 3.8 DATA ANALYSIS After collection of data another work necessary for any data collector is to correctly analyze that data. Statistical tools helped us to correctly analyze the data. The statistical tool that we have used in our project is SPSS software. SPSS(originally, statistical package for social sciences) was released in its first version in 1968 after being developed by Norman H. Nie and C. Hadlai Hull. Statistics included in the basic software: Descriptive Statistics: Cross Tabulation, Frequencies, Descriptive, Explore, Descriptive Ratio Statistics Bivariate Statistics: Mean, T-Test, Anova, Correlation( Bivariate, Partial, Distances), Non Parametric Tests Prediction for numerical outcomes: Linear Regression. Prediction for identifying groups: Factor Analysis; Cluster Analysis(Two-Step, K-Means, Hierarchical), Discriminant. The statistical tools used in the project are: Attribut Based Perceptual Mapping Using Discriminant Analysis Discriminant Analysis Anova Correlation 3.9 LIMITATIONS Every project report has limitations, our project which was Comparative Study Of Few Packaged Drinking Water Brands also faced certain limitations. We observed the following limitations: The sample size of our project i.e 100 respondents was too small in comparison to the population. Too small a sample would have affected the reliability of the finding from the research. The data collection was done in some parts of delhi and noida . the project was generalized for the entire delhi/ncr region. There might have been biasness on the part of the respondents. 3.10 SUMMARY Research methodology and procedures are the most important part of a project report. The finding and the result of the research depends upon the methods used, the data collection, the research questions, the data analysis tools used. The final objective of a research is to achieve what it was meant to achieve. The conversion of the objectives into the questionnaire and ultimately the findings from the research is the core of the research project. CHAPTER 4 : DATA ANALYSIS AND FINDINGS 4.1 REVIEW METHODOLOGY Quantitative data collection The valuable data for the research has been taken from the given source; Primary data . The data was collected from: 1.a Customer Surveys A carefully structured questionnaire used to measure customer attitudes, levels of perception, intentions to purchase etc. 1.b The questionnaires have been filled online and through personal interview. Instrument 2.a Statistical Package for the Social Sciences was used for data analysis. Qualitative findings helped us to effectively phrase and position questions and eliminate ambiguity (in questionnaire/survey) by providing a platform to better understand brand preference, brand equity, marketing strategies and consumer behavior. The findings that emerged from the above mentioned research methods are crucial in assessing our objectives. 4.2 FINDINGS Through One Way Anova we came to know that the frequency of purchase of packaged mineral water by the consumer does not converge significantly on the consumers income. Whereas the consumption quantity of packaged mineral water by the consumer converges significantly on the income of the consumer. This helps us in understanding price sensitivity of the consumer while deciding the quantity of consumption of packaged drinking water Bisleri the brand has a strongest brand equity which attributes to its success in comparison to its other attributes like price, packaging ,taste and availability .The unstandardised discriminant f

Cash flow stream Essay

?1. What is the present value of the following uneven cash flow stream ?$50, $100, $75, and $50 at the end of Years 0 through 3? The appropriate interest rate is 10%, compounded annually. PV=190.46 (SEE EXCEL FILE ATTACHED) 2. We sometimes need to find out how long it will take a sum of money (or something else, such as earnings, population, or prices) to grow to some specified amount. For example, if a company’s sales are growing at a rate of 20% per year, how long will it take sales to double? It would take about 3.801784 years before the sales double. (SEE EXCEL FILE ATTACHED) 3. Will the future value be larger or smaller if we compound an initial amount more often than annually— for example, every 6 months, or semiannually—holding the stated interest rate constant? Why? It will be larger because it’s basically like adding on interest on top of interest as the frequency increases. 4. What is the effective annual rate (EAR or EFF %) for a nominal rate of 12%, compounded semiannually? Compounded quarterly? Compounded monthly? Compounded daily? EAR = (1 + Nominal Interest/Number of Period) ^Number of Period -1 SEMI ANNUALLY= (1+.12/2)^2-1=12.36% QUARTERLY= (1+.12/4)^4-1=12.55% MONTHLY= (1+.12/12)^12-1=12.68% DAILY= (1+.12/365)^365-1=12.75% 5. Suppose that on January 1 you deposit $100 in an account that pays a nominal (or quoted) interest rate of 11.33463%, with interest added (compounded) daily. How much will you have in your account on October 1, or 9 months later? OCT 1ST= 100*(1+.1133463/365) ^ (365*.75) = $108.87 6. What would be the value of the bond described above if, just after it had been issued, the expected inflation rate rose by 3 percentage points, causing investors to require a 13% return? Would we now have a discount or a premium bond? PV= $837.21 (SEE EXCEL FILE ATTACHED) It would be considered a discounted bond because the present value is less than its face value. 7. What would happen to the bond’s value if inflation fell and rd declined to 7%? Would we now have a premium or a discount bond? PV= $1210.71 (SEE EXCEL FILE ATTACHED)Â  It would be considered a premium bond because the present value is more than the face value. 8. What is the yield to maturity on a 10-year, 9% annual coupon, $1,000 par value bond that sells for $887.00? That sells for $1,134.20? What does a bond selling at a discount or at a premium tell you about the relationship between rd and the bond’s coupon rate? RATE = 11% for a bond that sells for $887 and the RATE = 7% for a bond selling for $1134.20 9. What are the total return, the current yield, and the capital gains yield for the discount bond in Question #8 at $887.00? At $1,134.20? (Assume the bond is held to maturity and the company does not default on the bond.) The return for the $887 bond is 11% and the yield is 90/887 which equals 10.15%. The capital gain would be 11% – 10.15%= .85% The return for the $1134.20 bond is 7% and the yield is 90/1134.20 which equals 7.9%. The capital gain would be 7% – 7.9%= -.9%

What impressions do we get from Captain Wentworth, Austen’s hero, from chapters 7 to 9?

In chapters seven to nine of Persuasion, Austen introduces us to Captain Wentworth as he has jus arrived in Kellynch. This is the first time that Anne and Wentworth have seen each other in eight years. We learn more about Wentworth and the way he thinks and acts. In these three chapters we also see the effect of Wentworth's arrival on Anne, Henrietta, Louisa and their relations. Through the reactions of the characters we learn more about some aspects of his personality and his behaviour, especially towards Anne. In chapter seven we get the impression from Mr Musgrove than Wentworth is someone who has made a good impression on him and can be respected as after meeting him, Mr Musgrove â€Å"came back warm in his praise†. We also get other impressions of â€Å"Captain Wentworth† from Louisa and Henrietta after he visits their house. They are both charmed by Wentworth and they are â€Å"perfectly delighted† with him, especially after they see â€Å"how much handsomer, how infinitely more agreeable† he is â€Å"than any individual among their male acquaintance†. Austen makes us like Captain Wentworth without us having even met him through the opinions of other people. Not only do the Miss Musgrove's praise Wentworth, their father has a high opinion of him as well. We also see that Mary and Charles are desperate to meet him, to the extent that they will put from their minds one of their son's injuries to have dinner with Wentworth instead. Through their, in particular Mary's actions we see that Wentworth has been deemed important enough to warrant some excitement. We also see the reactions of Mary and Charles after their dinner with Wentworth that they also have praise for him especially on his â€Å"charming manners†. However Anne's reaction to Wentworth and his avoidance of breakfast at the cottage the day after is one of understanding, this is due to the fact that only she knows that he does not want to see her and is avoiding her. However he does come to the cottage, for a brief time where he and Anne meet again for the first time in eight years. Their interaction is only short as he is only visiting for a few minutes before hunting with Charles, yet they are reduced to greeting each other formally â€Å"a bow, a curtsey passed† and they never exchange any words. We see that Anne is relieved to have their first meeting over and done with. However after observing that Wentworth has not changed much and in fact looks much better, she finds out from Mary that Wentworth thought that Anne was â€Å"so altered he should not have know† her again. At the end of the chapter we switch to Wentworth's point of view and his thoughts. We gain an insight into his past relationship with Anne and we find out how he used to feel about her and how â€Å"he had never seen a woman since whom he thought her equal†. This suggest that Wentworth is still not over Anne and was still not used to being in her presence as he had had â€Å"no desire of meeting her again†. We see that Wentworth tries to deny that he has any feeling for Anne and he fools himself into thinking that he wants to marry someone else, anyone except for Anne. We know that he hasn't been totally unaffected by Anne's decision eight years previously as he states that he wants a woman who has â€Å"A strong mind, with sweetness of manner†, two thing which he thinks that Anne lacks due to her being persuade not to marry him. In chapter eight we see much more of Wentworth as he is now part of the â€Å"same circle† as Anne Elliot and her in-laws. From Anne we learn more about how her past relationship with Wentworth is much different from her present one. We see that whilst they were â€Å"Once so much to each other! † they are â€Å"Now nothing†. During this chapter we also find out more about Wentworth's life at sea and the reaction of Louisa and Anne to this. Louisa reacts much like Anne remembers she acted when she was getting to know Wentworth and didn't know much yet about the navy. We find that Wentworth served with the Miss Musgrove's other brother, Richard who died sometime previously. Wentworth is kind to the Musgrove's, in particular Mrs Musgrove about the death of â€Å"Dick† even when it is implied that he did not even like her son and â€Å"had probably been at some pains to get rid of him†. At the end of the chapter we find that Wentworth is enjoying himself and according to Anne, who cannot help notice, this is due to â€Å"the attention of all the young women† this includes Henrietta, Louisa and the Miss Hayters. However Wentworth also seems to be worried or at least curious as to why Anne doesn't seem to be enjoying herself and has not even danced as all she has been doing is providing the entertainment. We also see more interaction between Wentworth and Anne yet it is still only polite and does not even hint that there was anything between them in the past, as if they are only recent acquaintances. In the last chapter we see that Wentworth has had no trouble fitting in at Kellynch and even though he had had plans to move on and visit his brother in the country â€Å"the attractions of Uppercross induced him to put this off†. However with an old face turning up in Uppercross again we find that his reaction to Wentworth is much different to everyone else's opinion of him. The Musgrove's all had â€Å"unvarying, warm admiration† for him, whereas with the arrival of Charles Hayter we see Wentworth from a different perspective. One of the factors which could have explained Charles's opinion of him could be that before the arrival of Wentworth Charles had been attached to Henrietta yet after his arrival Henrietta had forgotten all about him and it was as their relationship had never occurred. We also see more proof that Wentworth cannot see Anne hurt as he saves her from her nephew Walter who had enthusiastically climbed onto her back and had not let go despite being told several times to do so. In this instance we also see more about Charles Hayter's opinion of Wentworth after his good deed is that Walter should have listened to him when he told him to do something. However his opinion of Wentworth has not changed yet he feels slightly inadequate as Wentworth helped where he could not and he feels as if he is being replaced by Wentworth. In conclusion I would say that we find out a lot about Wentworth, especially through opinions of other people. We also find out about more of his past in these three chapters than in the six chapters before. Wentworth is a typical hero from a ‘romantic' novel and he seems as if he is too good to be true as he has no huge flaws in his character. We get the impression that overall Wentworth seems to be past the hurt Anne's rejection caused him yet underneath there are hints that this is just a faiade. This adds depth to his character and make him a much more likeable person.

Role of Information Systems in Small Scale ‘Ready to Eat’...

Role of Information Systems in Small Scale ‘Ready To Eat’ Food Business Assignment 1B COIS20024—Systems Management Overview Term 1, 2010 Prepared and Submitted by Jessvin Roosevelt D’Souza S0189717 Tutor: Asif Syed Due Date: 18 May 2010 Date Submitted: 18 May 2010 Executive summary lt;Briefly describe the purpose of the report and the date on which it was requested, a brief summary of your major findings, conclusions, and recommendations gt; Contents Introduction 1 Information System 2 Types of Information systems could be used to support ‘Ready to Eat’ 2 2. (a) Business Functions and the role of Information systems in a business 3 (b) Need of transaction Processing system (TPS) in a Business: 4 3.†¦show more content†¦Information systems also required feedback, which is output that is returned to appropriate members of the organization to help them evaluate or correct the input stage. There are three fundamental reasons for all business application of information technology. They are found in the three vital roles that information systems can perform for a business enterprise. * Support of its business process and operations. * Support of decision making by its employees and managers. * Support of its strategies for competitive advantage. Types of Information systems could be used to support ‘Ready to Eat’ Ready to Eat tends to manage its business problem. For the successful, the business has to be more competitive and reduce its operational difficulty to become a long run player doing business in tomorrow’s markets. This situation ,related to the absolute need to build feasible critical mass in almost every business segment the need to fulfil the increasing and sophisticated client requirements have created opportunities for the firm to develop information system so that it can address the new and challenging market reality. Mckeown (2007) have explained their book how organization handle the present through information system that enables them to sell good service as well as to order and pay for raw materials. They have also discussed the three IS functions which are handling the present, remembering the past and preparing the future. ThereShow MoreRelatedSustainable, Humane, Local And Fair2301 Words   |  10 Pagestoday are more aware of where their food comes from and incr easingly adamant that the food they eat align with their values. Though the factors that motivate shoppers to seek sustainable (less harmful to the environment and less wasteful of resources), humane (less cruel to animals), local (supporting family-owned farmers and processors and the local economy, and less carbon emitted during transportation) and fair (just compensation and treatment of workers) food products differ, they overlap and oftenRead MoreAll the Comforts of Home - Personal Chef Service3879 Words   |  16 PagesExecutive Summary All the Comforts of Home will provide catered gourmet dinners in the Ahwatukee area of the East Valley. This personal chef service with a goal of providing supplemental income to the owner, will focus on intimate dinners and small dinner parties. The meals will be prepared in the client s home with fresh ingredients purchased specifically for the selected meal. Serving sizes will be for 2-8, with a focus on intimate dinners for two. A market analysis shows that spendingRead MoreCan Banana Value Chain Help Eliminate Hunger in Uganda and Tanzania?2510 Words   |  11 PagesIn this study we assess the potential role that the banana value chain can play in reducing poverty and eliminating hunger among rural and urban poor in Uganda and Tanzania. We provide a comprehensive analysis of banana consumption and productivity in the two countries and we scope the challenges and opportunities for providing more efficient and enhanced production and marketing focusing on smallholder enterprises along the commodity value chain. To undertake this study we extensively reviewedRead MorePorter Five Force Analysis of Indian Food Processing Industry9734 Words   |  39 Pagesanalysis of food processing industry | MARKETING STRATEGY | HITESH VAVAIYA | Table of Contents Acknowledgement 3 Introduction of Report 3 Research Objective 4 Introduction of Food Processing Industry 4 The History of Food Processing Industry 4 Supply chain of food processing industry and factor affecting each activity 5 Agriculture 5 Food processing 5 Indian Food Processing Industry 7 History of food processing Industry in India 7 Current Market Overview 9 Indian Food Processing IndustryRead MoreMarketing and Spring Rolls12893 Words   |  52 Pagesof contents 2Executive summary 4 1.0 Introduction 5 1.1 Problem statement 6 1.2 Delimitations 6 1.3 Report structure 6 1.4 Methodology 7 2.0 Market research 8 2.1 Background for Research 8 2.2 Research questions: 10 2.3 Information needs / Variables 10 2.4 Delimitation/Scope 11 2.5 Research Design 11 2.6 Research Question Outcome 13 2.7 Statistical analysis 18 3.0 Culture 19 3.1 National Culture 19 3.2 Organizational culture: 22 4.0 Marketing 25 4.1 IntroductionRead MoreHindustan Unilever Marketing Mix7687 Words   |  31 Pageslargest Personal Products business, leading in Shampoos, Skin Care Products, Colour Cosmetics and Deodorants. HUL is also the market leader in Tea, Processed Coffee, branded Wheat Flour, Tomato Products, and Ice cream, Soups, Jams and Squashes. Home amp; Personal Care †¢ Personal Wash †¢ Fabric Wash †¢ Home Care †¢ Oral Care †¢ Skin Care †¢ Hair Care †¢ Deodorants amp; Talcs †¢ Colour Cosmetics Foods †¢ Tea †¢ Coffee †¢ Branded Staples †¢ Culinary Products †¢ Ice Creams †¢ Modern Foods ranges Personal Wash SoapsRead MoreEssay on Marketing Strategy for Marks and Spencer Food13771 Words   |  56 Pagesthe principles of functions of marketing and the way in which it contributes generating income/profit in a business. Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals. Marketing also involves analyzing customer needs, securing information needed to design and produce goods or services that match buyer expectations, and creating and maintainingRead More An Industry on the Brink: Consumers Need to Wake Up and Smell the Genetically Modified Coffee2649 Words   |  11 Pagesyears, had no problems selling these products to the public. Recently, however, there has been a movement by several activist groups, some of which have the support of accredited scientists, to make a distinction on grocery store shelves between GM foods and those that were produced normally. This process, called labeling, strikes fear in the hearts of most farmers who are afraid that an uninformed American public will steer clear of the GM crops â€Å"just to be on the safe side.† The fact of the matterRead MoreQuestions On Marketing And Business Management10534 Words   |  43 PagesId-147152A-First-ABD704 Manvirkaur student presentation Abacus research institute Diploma in Business and Business Management (level 7) ABD PROJECT BUSINESS INCUBATOR 704 (VI) (30 credits at 7) Presented at: Ragini Lawerence Submitted by: Manvir Kaur id of the student: 147152A â€Æ' Contents: 1. Nature, purpose and Port à © e of the company 2. Ê investigation you 3. Pizza vision of mania and analyze 4. Fundamental aspects of the organization and of declarations à © 5. Organizational goals 6Read MoreSun Zi4203 Words   |  17 Pagesdemonstrated the military strategies with the emperor s royal concubines at the emperor s request. The Sun Zi Art of War is the definitive work on military strategies and tactics of its time, and still one of the basic strategies used in business today. Sun Tzu suggested the importance of positioning in strategy and that position is affected both by objective conditions in the physical environment and the subjective opinions of competitive actors in that environment. He thought that strategy